Privacy & Cookies

Privacy Policy

We will not do anything with your information without your consent. Any information you supply to us will be retained on a database and will be used for the purposes of contacting you with information about specific events that may be of interest to you, and for statistical purposes. These statistics will not allow identification of individuals.

If you do not want to receive information in the future from us, please ensure that you select 'No, not at this time'. If you select this option the information you have provided will be used for statistical purposes only.

We will not sell trade or rent your information to others unless you have given us your permission to do so. In any event this would only be done with carefully selected, reputable and trustworthy parties.

If you have any queries about the storage of your information please email them to or write to Visitor Services and Development Manager, Derby Tourist Information Centre, Market Place, Cathedral Quarter, Derby DE1 3AH


Cookies help us deliver our services to you. By continuing to use our website, you agree to our use of cookies.  To find out how to control or delete cookies in the web browser you are using visit

We are committed to protecting the privacy of users of our sites. Set out below is our policy regarding information we receive from the users of this website.

Cookies and how they Benefit You

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile phone when you browse websites
Our cookies help us:

  • Make our website work as you'd expect
  • Remember your settings during and between visits
  • Improve the speed/security of the site
  • Continuously improve our website for you
  • Make our marketing more efficient (ultimately helping us to offer the service we do at the price we do)

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission)
  • Collect any sensitive information (without your express permission)
  • Pass data to advertising networks
  • Pass personally identifiable data to third parties
  • Pay sales commissions

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this. Should you wish to remove or not use cookies from our site you can learn how to do at, however doing so will likely mean that our site will not work as you would expect.

Third party functions

Our site, like most websites, includes functionality provided by third parties. A common example is an embedded YouTube video. Our site includes the following which use cookies:

  • YouTube
  • Google Analytics

Disabling these cookies will likely break the functions offered by these third parties

Anonymous Visitor Statistics Cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn't working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called 'analytics' programs also tell us if, on an anonymous basis, how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend.

We use: 

  • Google Analytics

Cookies in use on this website

You can learn more about all the cookies we use below:

Strictly necessary cookies

These cookies enable services you have specifically asked for. For those types of cookies that are strictly necessary, no consent is required. By using the Website, you agree that we can place these types of cookies on your device.

These cookies are essential for the site to function. They are used for features such as e-commerce baskets, site log in and user tracking to ensure users can navigate the site effectively. These cookies are not available to third party sites and are not used to track behaviour to place personalised adverts or any other content.


Cookie set by the content management system running the website, essential for the site to function.

Functionality cookies

These cookies remember choices you make to improve your experience.

These cookies allow the Website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog.

You can control these cookies in your browser settings.

This is used to display Google Maps on the website and may set a cookie to remember your location.

These are used to display YouTube videos on the website and may set cookies to remember your viewing preferences.

This cookie is present because a Twitter widget or button is being used on this website.

Performance cookies

These cookies collect anonymous information on the pages visited.

These cookies collect information about how visitors use the Website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don't collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how the Website works.

You can control these cookies in your browser settings.

Google Analytics*_utma

Collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.

Google Analytics Privacy Policy. You can choose to opt out of Google Analytics.


*These cookies are provided by a third party who could change their cookies in future outside of our control. We will review this policy regularly for any such changes.